Jean Paul Gaultier — Divine
Promotional space design
The campaign takes shape.
The campaign takes shape
We developed a display space for the launch of Divine, translating the campaign into a composition in white and gold. Radial shapes, dimensional lettering and the counter frame the fragrance and give it a distinctive presence at the point of sale.
Product, graphics and volume
The design connects the campaign imagery with the display elements, from the overall composition to presentation surfaces and graphic details.
The space from different angles
The renders show the different sides of the display and the relationship between the product, furniture and campaign materials.
Display design and development
Completed and delivered project
Intermediary: COSPER S.A. de C.V. — Perfumerías Magie
A completed and delivered assignment encompassing spatial concept, campaign adaptation, display design, 3D modeling, renders and drawings, as well as fabrication and installation direction for the production company. Intermediary: COSPER S.A. de C.V. — Perfumerías Magie. Images: project renders.
Scope: Spatial concept · Campaign adaptation · Display design · 3D modelling and renderings · Technical drawings · Fabrication and installation direction for the production company
Credits
Original brand identity, logos and campaign materials belong to the brand. Adaptation and display design by Studio97, following the brand’s guidelines and approval.
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